A website that looks great and drives bookings

Booker customers get a mobile-optimized website at no extra cost to their plan. We build your website using your existing logo, brand colors, and content, and launch with a direct integration to your Booker services page. Clients can view offerings, schedule appointments, and complete purchases within the site—no redirect to a separate booking domain required.

Not available for businesses offering prenatal, children's, or medical services. 

The build is included at no additional charge across all eligible Booker plans. Two categories of cost may apply outside the standard build: domain registration fees, and any work classified as out-of-scope (see below). 

We deliver a functional, branded site rather than a fully custom design. The following are excluded from the current build: animation, embedded video, and full regional localization. Machine-translated versions of the site are available, but localization is limited to translation and does not extend to currency formatting, regional legal disclosures, or market-specific content adjustments. 

The average timeline for a Booker customer to have their Customized Website go live ranges, but can go as follows: 
 

• Minimum: Launch in 3–5 business days from intake completion 
• Average: Launch in 2–3 weeks 

Timeline depends primarily on intake completion speed and the number of internal review cycles required before approval. 

No, Booker customers don’t need any code, design software, or technical knowledge to get a branded website. After filling out a brief intake form, our team can build a Customized Website for you. You'll review a draft, share your feedback, and we'll handle revisions, launch, and ongoing maintenance. 

Every site launches with a direct integration to your Booker services page, enabling real-time booking from the site.

Customized Websites are offered to Booker customers as part of the Playlist platform and are built with AI technology, so customers cannot make edits on their own. However, it is easy to request edits prior to launch and on an ongoing quarterly basis. Operational data like staff records, scheduling, and service listings update automatically on your website without an edit request. 

Yes, there are demo Customized Websites we’ve created for Booker that you can check out. They include: 
 

• Teatree-wellness-demo.com 
• Beauty-and-brains-demo.com 

Booker purchases one domain per customer at no cost, pending your confirmation of the URL. If you prefer to use an existing domain, we can connect it. If you decide to end your Booker subscription, your domain will still be registered in your name and we'll facilitate transferring the payment to you. 

Domain-specific email is not included by default. If the customer has an existing domain with active email service, Booker can connect it to the site. 

Basic SEO optimizations are included with Customized Websites by default: Standard SEO elements included by default: 
 

• Meta tags 
• Structured data specific to the business category 
• Semantic HTML 
• Image alt text 
• Lazy loading 
• Indexing compatibility with major search engines (Google, Bing, etc.) 

For AI-crawler visibility, the build includes the underlying technical signals these systems evaluate: clean semantic HTML, structured data, factual content organization, and an llms.txt file where applicable. 

However, technical implementation does not guarantee search ranking or inclusion in AI-generated answers. Ranking outcomes depend on content quality, competitive landscape, backlink profile, and ongoing optimization. Visibility in AI answer engines (ChatGPT, Perplexity, Google AI Overviews, etc.) additionally depends on external citation and reference, which falls outside the scope of the website build itself. 

Booker has limited localization support but can serve select countries including  Australia, Belgium, Canada, Denmark, Finland, France, Germany, Greece, Hong Kong, Indonesia, Ireland, Italy, Japan, Kuwait, Malaysia, the Netherlands, New Zealand, Norway, the Philippines, Portugal, Qatar, Saudi Arabia, Singapore, South Africa, Spain, Sweden, Switzerland, Thailand, the United Arab Emirates, the United Kingdom, and the United States.