July 13, 2011

GramercyOne Adds Facebook Scheduling App, Sends Spa and Hair Appointments Viral

Industry-leading business management software brings Facebook scheduling to ideal demographic

New York – July 13, 2011: GramercyOne’s industry leading SpaBooker and SalonBooker cloud-based business management and marketing software today launched a Facebook scheduling application, which provides online booking for Spa and Salon customers without leaving the spa’s Facebook page.

This latest innovation from GramercyOne is significant for the spa and beauty industries because their customers are the perfect social media demographic but the businesses are not often early technology adopters. By integrating the Facebook scheduling application directly into their business management software, spas and salons can easily access social and viral marketing previously beyond their reach.

SpaBooker’s web-based software already schedules millions of online, mobile and tablet appointments, and provides businesses with direct social media integration for posting deals, promotions and updates to their Facebook and Twitter feeds. The new Facebook application, which is free and included in a regular subscription, brings tangible social commerce to the spa and beauty industries with a self-contained booking engine that adds another valuable consumer touch-point. The sign up process is incredibly simple and easily completed in a few minutes. Through the app, customers choose a service, time and employee to book in real-time. Once the booking is complete, customers click share, which sends the appointment details to their friends’ Facebook news feeds. Harnessing viral marketing provides spas and salons with a wider reach to new consumers, while bringing businesses closer to their customer base through Facebook.

Kristen Haines, owner of Euphoria Spa, NYC said: “SpaBooker’s new Facebook app is great and our customers are going to love it. To us it means great service and more business. We love communicating through Facebook and now customers can book right then and there. To be able to capture the power of sharing the booking is awesome – we’re now into viral marketing!”

SpaBooker by GramercyOne is the leading cloud-based online booking, marketing, CRM, point of sale and business management software for spas and salons worldwide. SpaBooker is web-based for anywhere, anytime access for both spas and their customers.

Josh McCarter, CEO of GramercyOne said: “We are recognized in the industry for our continuous product innovation, bringing the latest technology and marketing services to our clients. We see tremendous excitement in the industry for the SpaBooker Facebook scheduling app and eager anticipation of the new business that will be driven to our clients through this social marketing channel.”

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About GramercyOne, LLC
GramercyOne is a leading provider of cloud-based business management and marketing solutions to service businesses around the world. GramercyOne's platform provides the technical functionality businesses need to compete in today's marketplace, including real-time mobile and online booking, digital marketing and integrated social media, CRM, hosted point-of-sale, mobile payment processing, and robust inventory management. The system is translated in to eight languages, operates in 48 countries and is processing more than 585,000 transactions per month, averaging in excess of $1mm per day in transaction volume.

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